August 19, 2011

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BlackBerry 7 OS brings RIM to a bolder level

by Joash Wee

A week after announcing their new Music Store app for the BlackBerry Playbook, Research in Motion (RIM) took the stage in Singapore again to announce the release of the new BlackBerry 7 operating system for their smartphones. Together with the OS 7 came three spanking new phones. The best description I have seen for the phones came from Twitter user @paulmah who summarized them in a single tweet, “3 new BB models on OS7: Torch 9810 (Faster Torch 9800), 9850 (Touchscreen only Torch) & Bold 9900 (Superslim Bold w touchscreen)”.

RIM announced at the event that their thinnest BlackBerry smartphone yet, the BlackBerry Bold 9900, will be available in Singapore from all three telcos on September 1. This makes Singapore the first country in Southeast Asia to get the latest BlackBerry smartphone offering. Other then new designs, souped up hardware specifications and a new operating system, the BlackBerry smartphones will also be equipped with the latest BlackBerry browser which RIM claims to be significantly faster and provides a more fluid web browsing experience. The browser is also optimized for HTML 5.

Some of the features that we really liked was the advanced sensors in the smartphones that enabled new augmented reality applications to be used on the phones. One of such applications is Wikitude which is integrated with BlackBerry Messenger 6 and will provide users with greater interaction experience with their friends through cross-application connections. All this is in line with RIM’s focus on the community, providing the right experience and giving users the choice.

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  • http://dailymobilephone.com/?p=833 BlackBerry 7 OS brings RIM to a bolder level – e27 | Daily Mobile Phone

    [...] BlackBerry 7 OS brings RIM to a bolder levele27A week after announcing their new Music Store app for the BlackBerry Playbook, Research in Motion (RIM) took the stage in Singapore again to announce the release of the new BlackBerry 7 operating system for their smartphones. Together with the OS 7 …RIM Drops New BlackBerry OS 7 Smartphones in IndonesiaPenn OlsonBlackberry Bold 9900 Faces Threat From T-Mobile's myTouch 4G SlideInternational Business TimesBlackBerry Bold 9930: First ImpressionsPC MagazinePCWorld -Ubergizmo -eWeekall 640 news articles » [...]

  • http://mobilenewsworld.com/2011/08/blackberry-7-os-brings-rim-to-a-bolder-level-e27/ BlackBerry 7 OS brings RIM to a bolder level – e27 | Mobile News World Magazine

    [...] BlackBerry 7 OS brings RIM to a bolder levele27A week after announcing their new Music Store app for the BlackBerry Playbook, Research in Motion (RIM) took the stage in Singapore again to announce the release of the new BlackBerry 7 operating system for their smartphones. Together with the OS 7 …RIM Drops New BlackBerry OS 7 Smartphones in IndonesiaPenn OlsonBlackberry Bold 9900 Faces Threat From T-Mobile's myTouch 4G SlideInternational Business TimesBlackBerry Bold 9930: First ImpressionsPC MagazinePCWorld -Ubergizmo -eWeekall 641 news articles » [...]

  • http://andycroll.com/ Andy Croll

    Seems strange they would have their big launch in Singapore: with it’s frankly incredible iPhone penetration, rather than Jakarta: where they have a bit more of a mindshare in the market.

  • http://mobilenewsworld.com/2011/08/blackberry-bold-9930-verizon-wireless-pc-magazine/ BlackBerry Bold 9930 (Verizon Wireless) – PC Magazine | Mobile News World Magazine

    [...] classy design and fast CPU, the BlackBerry Bold 9930 for Verizon is essentially a middling …BlackBerry 7 OS brings RIM to a bolder levele27BlackBerry Bold 9930: OS 7 Enough to Drag RIM out of a Rut?Headlines NewsBlackBerry OS 7 Media [...]

  • http://twitter.com/joashweecikai Joash Wee

    I tried asking them during the PlayBook event interview. Kinda got stonewalled. It’s just weird that there’s so much focus on Singapore when we see Indonesia as a better target for RIM :)

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